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smart tourism destinations

Smart Tourism Destinations: Data Appeal empowers European cities to become data-driven

We have been called on to participate in the Smart Tourism Destinations initiative, a program created by the European Commission.

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tourism trends 2022

From Data to Results: Tap into the Top Tourism Trends of 2022 to Boost Your Destination’s Performance

Anna Au-Yeung, Global Head of Destination Marketing at Travelport discusses one of her favorite topics: data-driven destinations.

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How to Measure the Inclusivity of a Tourism Destination

Inclusivity: why it’s an essential aspect of sustainable tourism and how to assess it building new objective, scalable and global KPIs.

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hicon 2022

Discover the New Meaning of Wave Surfing only at HICON 2022

HICON 2022 – The Hospitality Innovation Conference returns on November 23rd in Milan, at the brand new NH Collection Milano CityLife Hotel.

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alternative data for banks
Customer Stories

How a Prestigious Italian Bank Leverages Online Reputation as a Financial Assessment Tool

In 2020, one of the major banks in Italy launched the integration of Data Appeal’s Sentiment data (of SMEs) into their credit underwriting algorithms.

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Discover Data Appeal Studio for Destinations, the all-in-one territory analysis platform in partnership with Travelport

Together with Travelport, Data Appeal enriched their datasets with flight searches and bookings to support destination managers and marketers

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[RECORDINGS] From Tourist Assumptions to Data-Driven Destinations

Watch the recordings of the event “From Tourist Assumptions to Data-Driven Destinations” with Data Appeal, Travelport and other international guests.

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Cannes Film Festival 2022: The Cinematic Catalyst for French Summer Tourism

With the support of our partner PredictHQ, we went behind the scenes of this highly anticipated event.

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smart lending

Smart Lending & Underwriting: Banks turn to Alternative Data for more reliable credit scoring

Today banks are relying on Alternative Data linked to the online reputation of SMEs to more reliably assess risk and make strategic commercial underwriting and lending decisions.

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