AI-driven Alternative Data that enriches customer profiling, enables smarter lending & underwriting decisions and mitigates risk.


Next-generation data and Proprietary KPIs to make the most strategic decisions

If you’re underwriting a loan, evaluating an investment, or mitigating the risk associated with a new business, traditional financial information is no longer enough to make the right decisions.

Data Appeal supports major national banking institutions with the most complete and reliable set of Alternative Data on the market. Enrich your internal datasets to validate and complete customer profiles: 

  • Location intelligence and market analysis
  • Real-time and historic data of popularity and customer satisfaction for any business across 17 different industries
  • Analysis of external and contextual factors (competitors, events, demand, pricing, etc.)


Discover the potential of our Alternative Data

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Enrich your credit scoring criteria

Leverage our historical and real-time reputation and popularity data for any business to confidently decide if and when to lend.

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VAT Matching

We automatically identify the link between brands and VAT numbers, to obtain a more accurate picture of a business, assess risk and enrich your CRM.

Sentiment Analysis

Sentiment Analysis

Analyze the true perception of your customers’s experience in a branch, online and on the app. Uncover their opinions of the services provided by your financial institution. Identify critical issues, new possibilities and the unexpressed needs of the market.

Discover why banks and financial institutions rely on our data!

Download our one-pager to learn how risk managers, investors and portfolio managers are enhancing their decision making with our AI-powered insights.


Check out what our clients are saying

Our solutions for the Finance sector

Our location intelligence is based on one of the largest data lakes in the world: over 180 countries covered, 251 million points of interest analyzed and 5 million posts, reviews and online content analyzed every hour from more than 130 online sources.

Request a demo today!

Discover how our data is your next competitive advantage.