[Free Report] European Tourism after COVID-19: Today’s scenario and tomorrow’s outlook
October 9, 2020
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Data Appeal and Sojern have joined forces to analyze the most up-to-date data on European tourism.
In today’s post-Covid society, businesses and destinations need to continuously monitor the latest regulations and evaluate their anti-virus measures. Ensuring customer and employee safety is the top priority.
To guide you down this path, the Data Appeal Company has developed the Covid Safety Index. In real time, this indicator measures consumer trust and the effectiveness of actions implemented by businesses across any destination.
Anticipate tomorrow to make the most strategic decisions today.
The Covid Safety Index cross analyses all of the information published about Covid-19 management and protocols – including sanitation, waiting queues, reopening timetables and services offered.
This indicator also evaluates all online content relating to the perception of an offer or service in the reopening phase, identifies the most discussed topics and assigns a quality score to the most relevant aspects: cleanliness, waiting queues, reservations, distancing and security measures, consumer trust and more.
Providing your customers with a positive, safe and sanitary experience has never been more critical. The Covid Safety Index enables you to monitor and evaluate customer reactions – in real time – about the security and organizational measures.
Covid Safety Index: designed for all industries in mind
For every sector, market or destination: hotels, restaurants, retail shops, airports, museums, theaters and more. The breadth of analysis within the Covid Safety Index makes it suitable for brands and corporate groups as well as individual businesses.
Seamless integration for any business
The Covid Safety Index can be directly integrated into any existing business intelligence platform through our API. It’s also available on Data Appeal Studio and Travel Appeal for any brand, business or tourist destination.
Data Appeal and Sojern have joined forces to analyze the most up-to-date data on European tourism.
By cross-analyzing local sentiment, visitor perception and traveler expectations against the value and confidence levels of ongoing COVID-19 security and safety precautions, we developed the Covid Safety Index.
The Covid-19 crisis has undoubtedly had – and continues to have – an immense impact throughout the world, especially within the tourism industry. Together with Sojern, we have conducted a joint study, cross-analysing sentiment trends, hotel rates, and flight searches.
Italy has and continues to face countless devastating effects on both their social and economic livelihoods. Uncover the full impact of the Coronavirus on Italian hospitality and events.